Public relations are the management of relations among an organization and public. PR specialists commence and maintain relations with media which somehow works as a promotional activity for the organization. In terms of building relation with the media common activities that are included are- writing new releases, designing of communicational campaigns, working with the press, arranging interviews for the company, writing articles or speeches where an impressive description is given about the leaders of the company, making arrangements for press conferences, interviews with media, giving suggestions in writing content for the website or for social media sites especially this can improve the quality of relation with the public who visits on your website. There are numerous websites where you can read more about Public Relations and Management one such site is http://elixir-india.com/Home.aspx.
PR experts refine the quality of relation of internal employees of the organization by effective communicational strategies and by managing the reputation of the company. Management and execution of the events is also performed by public relation experts who give the result oriented suggestions to the faculty and authority of the organization. They are capable of generating positive and instant results because they know the tactics of attracting the right and relevant kind of audience or general public.